Introduction Globalisation is commonly understood as the growing interconnectedness of economies, societies, and cultures across national boundaries. With the rapid flow of goods, ideas, people, and technologies, it is often argued that globalisation promotes cultural homogenization—a process where diverse cultures begin to resemble one another, largely shaped by dominant Western norms, consumerism, and mass media….
Introduction The 21st century is defined by unprecedented global interconnectedness. Advances in communication, transportation, and digital technology have compressed distances and blurred boundaries between nations and cultures. Ideas, lifestyles, fashion, food habits, and work practices now travel across continents within seconds. While this global integration has created immense economic opportunities and cultural exchanges, it has…
Introduction Indian society is often described as one of the oldest living civilizations in the world. Despite centuries of political upheavals, foreign invasions, colonial rule, and rapid modernization, India has remarkably preserved its cultural continuity. From ancient philosophical traditions to everyday social practices, Indian culture continues to thrive alongside modern institutions. What makes this resilience…