AI Content Labelling Rules 2026: India’s New Digital Guardrails Against Deepfakes and Misinformation
Introduction The rapid expansion of generative artificial intelligence has fundamentally reshaped how digital content is created, shared, and consumed. While these technologies have unlocked new possibilities in creativity, productivity, and governance, they have also introduced serious risks—particularly in the form of deepfakes, synthetic media, and large-scale misinformation campaigns. Recognising these emerging threats, India has announced…